Everything you need to know about facial serums

Facial serums can be a little confusing as it’s not always clear what they do, how they work or what their purpose is. The truth is, serums have a multitude of purposes and depending on your needs, you can pick a product that suits your requirements.

Everything you need to know about facial serums

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In recent years serums have become incredibly popular, and some are in such huge demand that customers are prepared to pay double just to get their hands on them –https://www.thesun.co.uk/living/2068826/aldis-8-caviar-anti-ageing-face-serum-on-ebay-for-double-the-price-but-its-back-in-stores-next-week/. Let’s uncover the mystery of these magical products and find out why they have so many converts slathering them on!

What is serum?

Serum is a skincare product that’s applied to your face after cleansing but before moisturising. Its purpose is to nourish the skin with powerful ingredients and its consistency makes it possible for deep penetration and better absorption. Serum delivers a high concentration of ingredients to a specific part of your face and this is what makes it ideal for targeting concerns such as crow’s feet or wrinkles.

Can serum replace moisturiser?

In short, no it shouldn’t, but a product such as Eucerin Aquaphor Soothing Skin Balm that’s available on sites like http://www.lifeandlooks.com/eucerin-aquaphor-soothing-skin-balm.html, is filled with moisturising ingredients that will help your skin retain moisture. This doesn’t mean you shouldn’t use a moisturiser though, as a moisturiser is richer and sits on top of the skin locking in the moisture of a serum and providing an extra layer of protection.

How often must I use serum?

This will depend on the serum you are using and its purpose. The label of a product should offer advice, or you can ask your beauty therapist. Generally, at least once a day, morning or night, is the desired usage.

Are face oils and serums the same?

Essentially no, traditionally serums are water based, but as face oils grow in popularity there are several that are marketed as serums. It’s perfectly feasible to use both an oil or water- based serum, but it’s important to know that water-based serums should go under moisturiser, whilst oil based serums must be applied on top.

Why are serums more expensive?

Serums may tend to be on the higher end of the price scale, but for good reason. These products are super concentrated and make use of a number of special ingredients that will leave your skin looking great.

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