The Mobile Internet Revolution
The huge technological developments of recent years have without question changed the way society operates beyond recognition. Today’s generation of teenagers have grown up taking access to the internet for granted, and this opens up huge possibilities for them that were not available to their parents. The rise of the mobile software testing company is also related to this.
According to the BBC, almost 85% of homes in the UK have access to the internet. But in addition to this, huge numbers of people are now accessing the internet from their smartphone or mobile device. In fact, OfCom states that over 60% of the UK population now use the internet via their mobiles.
This covers all sorts of usage: the prevalence of social media sites such as Twitter and Facebook means that it is easier than ever before to keep up to date with the lives of friends and family, even on the go. It is becoming ever more popular to shop online using a mobile phone and the development of ever more advanced smartphones means that it is simple these days to access any information or service you can think of without being limited by fixed internet. From taxi firms to takeaways, you can find anything you could need when you are out at the touch of a button.
What Does This Mean For Your Business?
We all know that these days it is essential to have an online presence to reach out to your customers. But you also need to make sure that your website is just as user friendly when being accessed from a mobile. Significant proportions of potential customers will not go back to a website if they are unable to load it up easily on their mobile. Another important consideration is that Google has recently decided to give websites a lower ranking if they are not mobile friendly.
The Role of the Professionals
To make sure that your business stays competitive in today’s market, it is vital to ensure that your website is the best it can be. One way to do this is through mobile software testing company Bugfinders.
Employing the services of the experts to optimise the performance of your company website could just make all the difference to the success of your business.