The presence in social networks is no guarantee of success for brands. But it is also true that Social Media has opened a new window of possibilities that make more efficient marketing, advertising and reputation...
Based shipping massive and impersonal marketing is a thing of the past. 77% of marketers think that actions based on personalized messages are much more effective than any promotion. Both companies and agencies agree that...
When waiting for a response from the company, customer patience is increasingly limited. Impatience index of customers, developed in the UK, records that, in just a few years, the response time that customers were willing...
It is a reality that microblogging has been incorporated into our habits and customs. Beyond the interaction from the platform, we mean that capacity that we have developed to interact efficiently through simple, direct, specific...
Social networks have become a useful tool for reaching the target audience. This has led brands to focus on these channels 2.0. An activity that do not always get the desired results. Wildfire infographics...
Obviously, the purpose of every business is to sell, though this objective should not be pursued at all costs, imposed on such basic principles today, with is the analysis of customer behavior, identifying needs...
Advertising investment in Social Media has exploded. Users are in social networks, and brands are not willing to pass up the opportunity to impact them with your ads. According to BI Intelligence, this year...
Analyzing the responsibilities that are linked to the position of Community Manager and the way in which Community Managers must achieve team cohesion to meet the commitments, it is impossible to think that the...
Any sale is made through a process through which we are passing through different phases, building 2 things: the necessary confidence by the prospective customer in us, and the adequacy of the solution we...
The e-mail marketing remains the most profitable marketing technique. Emailing has not only maintained over the years, but has been able to evolve and gain in quality and effectiveness over the years. According to...
